At M1, your wealth is Yours to Build. We just make it easier.

A Better Alternative to Fidelity

You’re building towards a greater future, but does Fidelity help you along the way? Switch to M1, a better way to invest, borrow, and spend—so you can manage and build your wealth your way.

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FED UP WITH FIDELITY?

If your money management includes too much time management, it’s time to switch to a broker that makes it quicker and easier to invest—without sacrificing complete control. Start building long-term wealth, not wasting time.

M1 options - Flexible

Flexible

Choose the stocks and ETFs you want in your portfolio.

M1 options - Flexible

EASY

Diversify easily with fractional shares.

M1 options - Flexible

POWERFUL

Schedule contributions and rebalance with one click.

M1 options - Flexible

SOPHISTICATED

Borrow against your investments.1

WITH M1 THERE’S NO COMPARISON

M1 provides greater automation, some of the lowest rates in the market and more ways to grow your wealth your way. Switch to M1 and get more power behind every dollar.

M1

FIDELITY


STRONGER AUTOMATION

From one-click rebalancing to scheduling your contributions to automatically paying back your outstanding Borrow loans, M1 has the tools you need. Better still? These tools are always free.

M1

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Fidelity

(Limited rebalancing available on certain products.)


FULL FEATURE FRACTIONAL SHARES

Fidelity only lets you buy fractional shares from its mobile app. M1 has no such limit. Whether you buy fractional shares for stocks and exchange-traded funds from a desktop or mobile device, M1 lets you diversify your portfolio with ease and invest as much or as little as you want from wherever you want.   

M1

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Fidelity

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Fidelity data is as of July 28, 2022.

The M1 Plus advantage

When you join M1, you’ll unlock more perks and tools with three free months of M1 Plus. That means extra rewards, 1% cash back on purchases, our lowest Borrow rate, access to Smart Transfers, and more. Plus, our checking accounts offer 1.70% APY2 on your balance, so you can grow wealth even when it’s not invested. With Fidelity, you only get 0.82%. There’s no commitment and you can cancel anytime, but when it practically pays for itself, why would you?

Screen shot displaying the perks of joining M1 Plus including high interest checking cash back reduced rate on M1 borrow afternoon trade window Smart Transfers Custodial accounts

Recognized and celebrated

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Hundreds of thousands of investors

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35,000+
5-star reviews

(App Store and Google Play)

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Best for sophisticated investors

(Investopedia, 2022)

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One of the best robo-advisors

(Money, 2021)

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Best free trading platform in 2021

(Yahoo, 2021)

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Best for investing and banking in one

(The Ascent, 2021)

SOPHISTICATED INVESTING
SIMPLE TOOLS

Thoughtful investing doesn’t work with thoughtless brokerages. Start enjoying more tools, lower rates, more power over your wealth—all on a sleek, intuitive platform. It’s free to download and start investing. Switch to M1 today.

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  1. M1 Borrow available on margin accounts with a balance of at least $2,000. Not available for retirement and custodial accounts. Rates may vary.
  2. No minimum balance to open account. No minimum balance to obtain APY (annual percentage yield). APY valid from account opening. Fees may reduce earnings. Rates may vary.