AI Can Unlock More Creativity in Video Games, Says Ex-EA Executive

AI will help boost video game quality, allowing developers to be more creative and deal with issues like old code, says Bing Gordon, a founding executive at Electronic Arts and former chief product officer at Kleiner Perkins. He joins Ed Ludlow on “Bloomberg Tech" to discuss his new book, "Everybody Wins: What Games Teach Us About Making Products People Love.

Bloomberg Technology • Oct 28, 2026

EA SPORTS™ and NFL Bring Real Stadium Sponsors Into Madden NFL, Starting with the Philadelphia Eagles

REDWOOD CITY, Calif. & NEW YORK--(BUSINESS WIRE)--Today, Electronic Arts (EA) and the National Football League (NFL) announced the EA SPORTS™ Madden NFL Virtual Stadium Sponsorship Program. Starting this season, official sponsors of all 32 NFL clubs and league partners have the opportunity to bring their real-world stadium presence into the matching Madden NFL stadiums, on console and mobile. Pond Lehocky, the largest work injury law firm and an Eagles partner, will be the first brand to take p.

Business Wire • Oct 27, 2026

EA to shutter BioWare studio, cut jobs as it narrows game slate

Electronic Arts is planning to close BioWare, the developer of the "Mass Effect" series ​of games, and lay off employees ‌to focus on more lucrative projects, the company said on Wednesday in an email to employees.

Reuters • Oct 21, 2026

EA Cuts Around 400 Jobs, Shuts Down BioWare

After going private in August, Electronic Arts (EA) is cutting about 3% of its staff and shutting down video game developer BioWare.

Deadline • Oct 22, 2026

Electronic Arts Bondholders Allege Default Following Largest LBO

EA bondholders alleged a $1.4 billion debt default, escalating a dispute over whether the videogame maker must pay them off at a premium after going private in the largest leveraged buyout of all time.

WSJ • Oct 5, 2026

EA SPORTS FC™ 27 Is Available Now, Bringing New Ways to Play The World's Game

REDWOOD CITY, Calif.--(BUSINESS WIRE)--EA SPORTS FC™ 27 is available worldwide today, giving football fans everywhere more ways to play, compete, and connect through The World's Game. Welcoming players to The Grounds*, a new social football playground where fans can live out their street to stadium football fantasy, EA SPORTS FC™ 27 introduces more accessible experiences for first-time players and meaningful gameplay and mode updates for returning fans, based on feedback from the FC community.

Business Wire • Sep 25, 2026

EA SPORTS™ NHL® 27 Now Available Worldwide With 32 Authentic Arena Atmospheres and True-to-Life Team Playbooks

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. today launches EA SPORTS™ NHL® 27 worldwide on PlayStation®5 and Xbox Series X|S, giving fans the chance to prepare for the coming 2026-27 NHL® regular season with all-new levels of realism. NHL 27 brings all 32 arenas to life with authentic team atmospheres, presentation that reflects each team's identity, an overhauled broadcast package and a new commentary duo featuring John Buccigross and Darren Pang. Combined with the long request.

Business Wire • Sep 11, 2026

Saudi wealth fund weighs EA-Savvy merger, Bloomberg News reports

Saudi Arabia's wealth fund is considering merging Electronic Arts with Savvy ​Games to create a gaming giant, Bloomberg News ‌reported on Thursday, citing people familiar with the matter.

Reuters • Sep 10, 2026

It Takes Two Launches on Nintendo Switch 2 with Free Upgrade Available for Nintendo Switch Players October 15

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. and Hazelight Studios, in partnership with Turn Me Up Games, announced today during the Nintendo Direct, It Takes Two, winner of over 90 awards including The Game Awards and DICE's Game of the Year, will launch on the Nintendo SwitchTM 2 on October 15***. The Nintendo Switch 2 version introduces a new way for players to enjoy the game together, regardless of platform or if they own the game, with the free Friend's Pass. Additionally, p.

Business Wire • Sep 9, 2026

EA SPORTS FC™ 27 Brings Fans Closer to The World's Game With New Partners, Leagues, and Stadiums

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Today, Electronic Arts announced an expanded roster of leagues, clubs, partners and stadiums coming to EA SPORTS FC 27, bringing players closer to the football they love through one of the most authentic representations of The World's Game. Additions include new and renewed partnerships with a number of major European clubs, the highly anticipated return of Liga MX, and the continuation of EA SPORTS FC's long-term relationship with the Bundesliga, the ROSH.

Business Wire • Sep 2, 2026